Search Engine Optimization
(SEO) Search Engine Optimization
Vuka Graphic Designs is a leading SEO company in Johannesburg with a strong digital footprint. As an army of digital natives, we have helped respected and admired names gain a strong online presence with our website design, development and Internet marketing solutions. We are also a leading SEO company Johannesburg and aim to become the best SEO consultants in SA.
So how do we intend to become the best SEO companies in Johannesburg? Some of our strategies are indicated below
1) Stay abreast with the latest webmaster updates
Google delivers periodic updates to google webmasters, and there is a wealth of information posted on how Google judges ( JohnMu – Search Advocate at Google ) a website and delivers a ranking. Any potential problems can also be identified easily by studying the information. Hence, it is important for a SEO experts in Chennai to have a fundamental understanding of webmaster tools and stay abreast with all updates. After all, if we cannot get the basics right, how can we aim to be the Best SEO agency in Johannesburg?
2) Ensure that only original content is used
Content on a website or in your blog must be 100% authentic, carry a good flow of thought, able to evince an interest in audiences and relevant to the subject under discussion. In the initial days of SEO, it was normal to stuff keywords like best SEO promotion in Johannesburg in order to achieve a ranking.
Those days are long past. The search spiders have evolved, become more intelligent and rank pages based on a hosted of parameters. Since they are self-learning, they are also continuously updating themselves. The only way to convince them to value you is by original content.
Because Google now uses a BERT algorithm, if there is any mismatch between the content present and the intent, then it will be a red flag. The purpose of a search can now be understood better by Google because of the use of this AI tool. Hence, not only is quality content required, but it should also satisfy the demands of this BERT algorithm and Core Web Vitals
3) Take the long-form content route
Content must be relevant and informative. The old days of passing junk and fooling search engines are clearly over. Nowadays, user bounce rates are given high priority. This means that is users land on your page and find the content to be either irrelevant or frankly uninteresting, then your position in the search engine result is under threat.
Almost 50% of all search results do not result in a click simply because the organic results themselves deliver the result. Let us consider the query, ‘What is the google AdWords company in SA?’ Google displays the information right on top, and the user easily gets the information needed, even though there are 7 million+ results listed for this search query.
Hence, when formulating a content strategy, it is also important to analyze what to attack and what to leave. This way, there is no wastage of time.
4) Ensure all web design accommodates SEO principles
Google webmaster contains extensive guidelines on how a website should be coded, what design facilitates the search spider to crawl, how analytics should be integrated to achieve maximum visibility and many other things. One often-overlooked point is the submission of a sitemap. The creation and submission of a sitemap is vital for good indexing.
The creation of rich cards, snippets and other SEO alerting data structures will ensure that your website catches the eyes of the search spiders early and easily. The use of data highlighters, HTML improvements and accelerated mobile pages (AMP) and installing SSL certificate will also lead to higher ranking potential.
5) Use schema to the maximum benefit
Schema is used to achieve clarity on the intent of communication in SEO. A good SEO company must be able to separate the wheat from the chaff and ensure that proper communication is maintained not only online or offline but also at a code level! The use of schema helps search engines deliver more informative results. Combined with structured data markup, you have the potential to scale and zoom ahead.
6) Ensure a healthy omnichannel digital communication
A website alone is not enough for a strong digital presence. Various other related tools and social media must be effectively harnessed to attain greater visibility. Further, the voice of communication across the various channels will need to be maintained. This is where the need for a good digital media agency comes. If there is no in-house marketing team, the best method will be to engage with good SEO packages in Johannesburg, share your brand vision and achieve your ideals.
7) Maintain the best levels of customer service
Vuka Graphic Designs is and always will be committed to the highest levels of customer service. This means that we are transparent about our strategies and take pride in diligent reporting to our customers. Our reports come not only based on information from Google Analytics but also third-party tools, all of which are effectively harnessed to deliver the best value to customers. For some keywords like the best web design company in SA, best ecommerce development company and logo design company in Johannesburg, the amount of effort required to achieve a top position in the organic search results is very difficult. However, Vuka Graphic Designs still gets into the game with all guns blazing. It is the same passion and result-oriented approach that we will bring. This makes us the best Digital SEO marketing company, with whom customers love to work!